Lisa Ford TV Journalism Trailblazer

Lisa Ford TV Journalism Trailblazer

Lisa Ford TV journalism trailblazer ends a 30-year career.

And make no mistake about it she is special.

For 30 years she took care of her staff.

She showed them the ropes and all with a great sense of humour.

Today many of the hundreds of people she mentored and coached have gone on to bigger broadcasting careers.

Ford helped budding broadcasters achieve their dreams.

And here are just two of them.

Jay Onrait is  with TSN and Vassy Kapelos, now is with the CBC. She hosts Power & Politics on the CBC News network

Before that she was Ottawa bureau chief for Global News.

Lisa Ford TV Journalism Trailblazer

No wonder many gave her the affectionate nickname Mama Bear.

But make no mistake about Lisa Ford could be as tough as nails.

And when all is said and done Lisa Ford is a journalism trailblazer – an achievement spanning a 30-year career.

“I will miss the people the most.

“I will miss the coaching people, mentoring people, helping people achieve their dreams and their goals, that’s what’s most important to me and that’s what I’ll miss the most.”

Ford began her broadcasting career at a Swift Current radio station after graduating from the Communication Arts program at Lethbridge College in 1984.

She moved  to television in Red Deer before joining the original on-air team at STV, now Global Saskatoon.

In 1991 Lisa moved into management as news director.

That was at Global Television in Saskatoon.

And she was one of the few female news directors in Canada at that time..

In 2012 she added the title of station manager.

But life in broadcasting has not always been easy. Early in her career she was subjected to sexual harassment by her boss.

And in an unheard move she fought it.  And she won but would not accept a monetary settlement.

But she did something else – she asked that a poster be displayed in the radio station’s lobby reminding everyone that harassment has no place in the workplace.

Lisa Ford TV Journalism Trailblazer

And she was a pioneer.

She continued as an on-air personality while pregnant,  a move unheard of during those days.

Not all viewers liked it and many scorned her for doing so.

Ford has been recognized for her work in advocating for women in the broadcast industry.

She received the highest recognition from her peers.

In 2015 The Radio Television and Digital News Association of Canada (RTDNA) recognized her for her continued excellence and outstanding service to the industry with its Lifetime Achievement Award.

She also was recognized by Lethbridge College at its Honouring Excellence Awards as the 2016 Career Virtuoso recipient.

On the day of her retirement the station paid an on-air-tribute to her.

Lisa Ford is on Twitter – @JustLisaFord

 

 


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